The electric vehicle (EV) industry is divided into two major markets – mass-market vehicles and luxury vehicles. Consumers are interested in the potential of electric vehicles, especially as inflation and global events affect fuel prices. Environmental concerns also drive interest in the technology. However, despite high-interest levels, the adoption of EVs has been sluggish, indicating […]
Thanks to the agency model, the role of Field Force Managers and Field Force teams in the automotive industry is changing. Instead of working solely as an extension of the manufacturers team, these professionals are evolving into dynamic strategists and problem-solvers, adapting to the shifting landscape of automotive retail.
Many people are still reluctant to make the switch to an electric vehicle, and this issue is compounded by a lack of electrical vehicle training. Without adequate training, it leads to a scarcity of EV technicians who are responsible for maintaining and repairing EV’s so that they remain in good condition. Whilst the repair process […]
Today’s consumers desire a streamlined, haggle-free process when it comes to purchasing a car, which has led to many car manufacturers, including the ones listed above, to adopt the agency model in automotive retail. Compared to the traditional sales model which relies on a dealership network acting as intermediaries between the manufacturer and customers, the […]
The global automotive VR market will grow at an annual rate of 45 percent, reaching more than $14 billion by 2027. – Fortune 500 Insights Report. This highlights the increasing use of virtual reality training as more dealerships are implementing this technology for multiple reasons, from improving the learning experiences of their employees, to meeting […]
When it comes to purchasing an electric car, consumers look for information on the price, insurance premiums and taxes, running costs, and electric vehicle maintenance. Whilst eco-friendly models are becoming more popular, made more so by the government’s plan to stop selling petrol and diesel cars by 2030, customers still have a lot of questions […]
